Questions to Ask a Website Speed Vendor

Questions to ask a dealer website speed vendor

Ask five things before buying any dealer website speed product: what your team has to do, whether every tool keeps working, what shoppers see if it can't run, whether you'll see Google's results before and after, and whether you can turn it off any time. A score screenshot alone answers none of them.

The five questions

What a good answer sounds like
Question	A good answer
What do we have to do?	Almost nothing: one line added to the site, no settings to manage
Does chat, trade-in and tracking keep working?	Yes, every tool stays; only the timing changes
What if it can't run on a page?	The normal website loads as it always has
Can we see proof on our own site?	Google's results for your pages, before and after
Can we leave?	Yes, turn it off any time

A list of five question groups: setup, whether your tools keep working, what the shopper sees if it cannot run, proof on Google's results, and whether you can turn it off. — Five questions that separate a real answer from a sales pitch.

Answers to be careful with

A single PageSpeed score with no page named. Scores move a few points every run.
Promises of a ranking or a lead count. Nobody controls those.
Anything that needs your team to maintain lists or settings every week.

How Site Speed Engine answers

Site Speed Engine is turned on with one line, loads the vehicle, price and lead forms first and every tool right after, needs nothing from your team, loads your normal website if it can't run, and can be turned off any time. We show your Google results before and after. Get a free speed analysis.

Sources

Questions

What should I ask a website speed company?

What your team has to do, whether your tools keep working, what shoppers see if it fails, whether you'll see Google's results before and after, and whether you can cancel any time.

Can a speed vendor promise higher Google rankings?

No vendor controls rankings. Speed is one signal Google uses among many, and relevance matters more.

How do I know a speed product worked?

Compare Google's results for the same pages before and after, on mobile, using the real-visit data as well as the lab score.